MarketOne International will sponsor a breakfast seminar 23rd February 2012 at The Hatton in London. Think of all the effort you or your marketing department puts into feeding the top of the funnel. A well known fact is that people that bite on your marketing campaigns will buy within months of responding to your campaign. But will your company be the one they buy from? Keep your prospects engaged with a lead nurturing program that takes prospects on a journey that becomes revenue for your company’s products or services.
If you are looking to learn the tips and tricks to developing nurturing programs join us for this event. We’ll discuss:
- What kind of nurturing programme do I need?
- How do I get people in, out and back in to the right programme?
- What’s the right frequency for emails and when’s the right time to call?
- Do I need multiple scoring programmes?
- Is there a point at which we stop nurturing?
About MarketOne
MarketOne delivers a spectrum of implementation and managed services surrounding Eloqua installations. We help turn revenue performance management into a predictable and measurable process, aligning with your infrastructure, building campaigns to drive results and integrating your teleservices for global adoption. MarketOne is also a certified API partner helping Eloqua customers leverage data from a variety of applications.