MarketOne International releases new eBook on Offshoring the Call Center

Fred Ewald, founder of MarketOne International has just released his latest eBook "Offshoring the Call Center: Why all the Fuss?" which includes crucial elements for success and models to consider when evaluating Offshore options. Content is derived from his past 20 years of experience leading MarketOne through the evolution of B2B and B2C telemarketing best practices. This eBook will guide executives through myriad Offshore choices, global location analysis, economic models applicable to both B2B and B2C marketers looking for lower cost, and how to find the right human resource talent that is scalable to their needs. Ultimately MarketOne aims to characterize the benefits of one offshore alternative versus another.

About MarketOne International

MarketOne International is helping to define the future of telemarketing and helps organizations deliver measurable growth with its Demand Center consulting services and delivery platforms. Based on a rigorous quantitative model, all components of a client's demand generation systems are integrated, optimized and benchmarked. The company's client lists include the most successful technology companies in the world. MarketOne International is delivering a new suite of tools and processes to marketers that are specifically designed for this new demand generation environment. Those tools include: Response Management, Event Recruitment, Contact Development, Sales Lead Development, Profiling/Surveys and Inbound order processing. MarketOne also provides expertise in data management and delivers high volume call center services for large scale outreach needs.

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